What is Instagram growth?

Just to make sure we’re all on the same page, let’s define Instagram growth first.
Many will measure Instagram growth in the number of new followers, likes, and comments under their posts.
Other will take into account their hashtag performance or estimated social media reach.
All of these metrics, are insightful social media KPIs. We would like to encourage a slightly different approach.
If Instagram is an integral part of your marketing strategy, you should measure the growth in terms of business KPIs.
Why do you invest in building an Instagram presence and increasing reach? Because a strong social media presence can positively impact your bottom line.
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Growing your Instagram account can help you:
- sell your products directly from the platform
- provide exquisite customer service
- expand your customer base by reaching brand new audiences
- establish your brand as an industry leader
Growing your Instagram account will help you get one step ahead of your competitors.
Which techniques should you implement to have a robust Instagram growth?
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